---
title: "Executive Compensation Highlight: VP Product, Mid-Atlantic, Healthcare Media and Content"
description: BSG presents executive compensation insights for Vice President of Product, for a private equity-backed digital media company serving the healthcare industry.
image: https://www.bostonsearchgroup.com/hubfs/executive-compensation-vp-product-mid-atlantic-digital-media-artwork-1.jpg
---

[![bsg_october2017.png](https://www.bostonsearchgroup.com/hs-fs/hubfs/Logo/bsg_october2017.png?width=515&name=bsg_october2017.png "bsg_october2017.png")](https://bsgtv-2361806-hs-sites-com.sandbox.hs-sites.com/)

**

- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)** 
    - [Sub NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
    - [Sub NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
    - [Sub NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
    - [Sub NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)
- [ NEW NAV](https://www.bostonsearchgroup.com/blog/executive-compensation-highlight-x328prod-vp-product-digital-media-content-healthcare#)

![specialty-header-image-2.png](https://www.bostonsearchgroup.com/hs-fs/hubfs/Site_Images/headers/specialty-header-image-2.png?width=1350&name=specialty-header-image-2.png "specialty-header-image-2.png")

# BSG From the Boardroom

A curated selection of executive opportunities, industry highlights, and unique insights in executive search.

## Executive Compensation Highlight: VP Product, Mid-Atlantic, Healthcare Media and Content

![executive-compensation-vp-product-mid-atlantic-digital-media-artwork-1](https://www.bostonsearchgroup.com/hs-fs/hubfs/executive-compensation-vp-product-mid-atlantic-digital-media-artwork-1.jpg?width=564&name=executive-compensation-vp-product-mid-atlantic-digital-media-artwork-1.jpg)

A recently completed search for a Vice President of Product for a private equity-backed healthcare media and content company presented the following executive compensation insights:

## **the Highlights: **

- **Title: ***Vice President of Product*
- **Ownership Structure**: *Private Equity-backed in Growth Mode*
- **Industry**:  *Digital Media, Healthcare*
- **Location**: Mid-Atlantic, USA

As executive search consultants, a by-product of our expertise is creating a wealth of knowledge on executive compensation.

When we complete an assignment, we aggregate the compensation data we have collected across the search, and share it with the executive talent community from which it came. In this case, we conducted a VP Product search for a private equity-backed company providing digital media services to the healthcare industry.

To support our talent strategy, we focused on the target talent pool comprising those who had backgrounds in digital media, product management, and a host of other related competencies.

#### Executive Compensation Survey Data - VP Product, Mid-Atlantic, Digital Media

![x328prod-salary-bonus-compensation](https://www.bostonsearchgroup.com/hs-fs/hubfs/x328prod-salary-bonus-compensation.png?width=564&name=x328prod-salary-bonus-compensation.png)

#### Bonus Structures:

#### *As a percentage of base salary.*

![x328prod-bonus-percentage-base](https://www.bostonsearchgroup.com/hs-fs/hubfs/x328prod-bonus-percentage-base.png?width=406&name=x328prod-bonus-percentage-base.png)

Interested in more executive compensation highlights? Review our findings here and sign up for updates as we release new findings.

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 -by [Clark Waterfall](https://www.bostonsearchgroup.com/blog/author/clark-waterfall) on Jul 14, 2020 1:28:00 PM

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